• This update boosts the impressions but the CTR amounts remain same.
• The ranks of different informational websites have been affected a lot.
• The Authority websites will get more importance in search engine result page
• The websites that are using Google + are being awarded.
Now the things that you need to consider are:
• You should start using Google + as research shows that it affects your rankings in SERP.
• You should enable the Google authorship as this will play a major role for rankings.
• Stay within the strategy set into view by Google and focus on quality.
Many SEO Consultants has gone through a deep research about the things that are happening these days in SEO. Google confirm this update by giving the statement that they want to produce more finer results in SERP.